11. Professional or scientific information advertising

Regulations 4(f), 6(1) and 7, and in the case of a therapeutic product only, regulation 8, do not apply to an advertisement of a specified health product that —

is directed at, or is contained in any means for conveyance of information that is intended for publication to, one or more of the classes of relevant health professionals; or

is published only at a pharmaceutical trade fair, pharmaceutical trade exhibition, scientific conference or scientific forum that is not open to attendance by the general public.