Section 4
Meaning of unfair practice
of Consumer Protection (Fair Trading) Act 2003
ActIn forceProvision 4 of 48
Section 4
It is an unfair practice for a supplier, in relation to a consumer transaction —
(a)
to do or say anything, or omit to do or say anything, if as a result a consumer might reasonably be deceived or misled;
(b)
to make a false claim;
(c)
to take advantage of a consumer if the supplier knows or ought reasonably to know that the consumer —
(i)
is not in a position to protect his or her own interests; or
(ii)
is not reasonably able to understand the character, nature, language or effect of the transaction or any matter related to the transaction; or
(d)
without limiting paragraphs (a), (b) and (c), to do anything specified in the Second Schedule.